OptometryLabs

The $100K Paperweight: Why Your RF/IPL Device Isn't Generating Revenue (And What to Do About It)

Struggling to profit from your RF/IPL device? Discover why it’s underperforming and how a proven patient workshop system can turn it into a revenue machine.

The Anatomy of Failed Marketing Guarantees: Why Others Don't Work and Ours Does

Garry Regier

Published on: 06/06/2025

Most marketing guarantees fail because they protect the agency, not the practice. Discover how to spot fake promises and what a real revenue-backed guarantee actually looks like.

Digital Marketing for OptometristsDry Eye